In fishing industry fraud is one of the most widespread problems which are difficult to identify. Precious fish species can be replaced with other ones which are less expensive, easily available or not marketable due to being potentially harmful. At the same time, the consumers’ demand for sustainability and traceability also grows all over the world because of the greater exploitation of fish resources.
Genetic analysis of fish species is currently the only useful method in recognising, identifying and ascertaining different specimens, particularly in the case of morphologically similar species or following the loss of distinctive characteristics due to processing.
Friend of the Sea, in collaboration with FEM2 Ambiente, has decide to use the method of  DNA Barcoding to avoid frauds and to promote sustainable fishing.