Seafood Eco-labelling is a way of communicating to customers that the product is sourced from well-managed capture fisheries or aquaculture production facilities that focus on issues related to the sustainable use of fisheries resources.

Quality and price are not the only criteria for choosing what to eat. Consumers increasingly consider other factors too, like whether the production process respects the environment and workers.

Friend of the Sea has developed a set of seafood certification standards for fisheries and aquaculture products that provide tools for minimising the negative effects of aquaculture operations, and ensuring that fisheries respect the marine environment, thus preserving natural resources for the future. 

The impacts of sustainable seafood certification are clear. 

Friend of the Sea encourages sustainability by creating consumer awareness and giving certified seafood companies a credible way to promote their environmental and social accountability.

Watch video


Once certification has been obtained, Friend of the Sea supports companies through co-marketing and communication activities to improve the visibility of certified brands

Standards and Certifications

If you want ecolabelling for your seafood services find out more about Friend of the Sea Standards and Certifications for your fishery and farmed fish products.


Sustainable Restaurants

Sustainable Restaurant and Retailers

The Sustainable Restaurant Program selects and rewards those restaurants, food chains and catering activities that serve Friend of the Sea certified products.

Sustainable Omega3

Sustainable Omega 3

Friend of the Sea is the leading international standard for producers of Fish Oil, Fishmeal, Omega3 supplements and UV Creams.

Sustainable Dolphin

Dolphin and Whale Watching

Friend of the Sea certification for Dolphin and Whale Watching aims to minimise the impact of this activity on individuals and populations of marine mammals, promoting responsible interactions between people and animals.

Sustainable Shipping

Sustainable Shipping and Cruise Lines

Friend of the Sea Sustainable Shipping Standard aims to improve the sustainable use of marine resources by the shipping industry.

Sustainable Fisheries

Sustainable Fisheries and Fleets

Friend of the Sea certification programme contributes to the health of the oceans by certifying and promoting sustainable fishing practices.

Sustainable Aquaculture

Sustainable Aquaculture

Friend of the Sea certification programme for sustainable fish farming provides a tool for aquaculture industry to increase respect for the marine environment.

Sustainable Aquaria


The Friend of the Sea Aquaria standard helps promote sustainable attitudes and behaviours and inform people about the real state of our aquatic environment.

Ornamental Fish Trade

Ornamental Fish Trade

The Friend of the Sea Ornamental Fish standard helps protect wild species and safeguard the natural environment by promoting responsible harvest and farming of aquarium species.

Sustainable Beach

Sustainable Beaches

Friend of the Sea has established requirements to safeguard beaches.

Would you like to know if your products have the possibility to be certified?