Dear Madam/Sir,
We are delighted to invite you to a free, exclusive webinar hosted by Friend of the Sea:
“Navigating EU Directive EmpCo 825/2024: Friend of the Sea Compliance, New Label Guidelines, and Full Supply Chain Transparency.”
📅 Date & Time: Friday, 29th of September at 3:00PM (CEST)
👤 Speaker: Paolo Bray – Founder and Director, World Sustainability Organization & Foundation (Friend of the Sea project).
🎯 Who is this webinar for?
- Friend of the Sea certified companies and supply chain partners
- Quality Assurance, Sustainability, and Brand Managers
- Packaging designers and regulatory compliance officers
- Media professionals and industry journalists
What will you learn? (5 Key Topics)
In this comprehensive session, Mr. Paolo Bray will cover:
EU Directive EmpCo 825/2024 & Third-Party Accreditation
An analysis of the new EU Directive prohibiting vague or unverified green claims, and how Friend of the Sea provides complete legal compliance through independent, accredited third-party certification endorsed by Global ACI, Accredia, and other national accreditation bodies.
The New Friend of the Sea Label & Specific On-Pack Claims
Introduction to the updated FOS label format incorporating clear, non-generic sustainability claims, contrasting compliant accredited marks against unverified market self-declarations.
Complete Transparency & The New FOS ID System
How the mandatory new FOS ID on product packaging enables real-time public verification of certification validity, traceability, and supply chain integrity.
Continuous Brand Protection, Unauthorised Logo Monitoring & Web Claim Updates
Overview of Friend of the Sea’s ongoing global monitoring systems to detect unauthorised logo usage, along with guidance on updating digital and website claims to stay aligned with EU standards.
Future Evolution of FOS Standards & Market Demands
A look ahead at upcoming enhancements to Friend of the Sea requirements designed to address full environmental impacts, circularity, and evolving global market expectations.
What’s more?
This webinar is free of charge.
Let’s lead the transition toward transparent and legally compliant sustainable seafood communication together!

