{"id":470822,"date":"2025-08-21T12:56:21","date_gmt":"2025-08-21T10:56:21","guid":{"rendered":"https:\/\/friendofthesea.org\/valtur-sustainability-at-the-corein-the-partnership-with-the-world-sustainability-foundation-for-the-valtur-discovery-project\/"},"modified":"2025-08-21T16:04:24","modified_gmt":"2025-08-21T14:04:24","slug":"valtur-sostenibilita-partnership-world-sustainability-foundation","status":"publish","type":"post","link":"https:\/\/friendofthesea.org\/it\/valtur-sostenibilita-partnership-world-sustainability-foundation\/","title":{"rendered":"Valtur, sostenibilit\u00e0 al centro: Insieme alla World Sustainability Foundation per il progetto Valtur Discovery."},"content":{"rendered":"\n<p><i>Grazie alla prestigiosa partnership, Valtur arricchisce ulteriormente il proprio programma di divulgazione naturalistica e astronomica, approfondendo con creativit\u00e0 le tematiche legate alla sostenibilit\u00e0.<\/i><\/p>\n<p>\u00a0<\/p>\n<p align=\"justify\"><span><span style=\"color: #000000; font-family: Arial, Helvetica;\">Definire un\u00a0<b>nuovo perimetro dell\u2019esperienza turistica<\/b>, dove i desideri personali possano trovare il luogo ideale per essere soddisfatti, in armonia con il contesto di riferimento: seguendo questa visione, il brand\u00a0<b>Valtur<\/b>, da quando nel 2018 \u00e8 stato acquisito dal Gruppo Nicolaus, gruppo turistico tra i pi\u00f9 importanti in Italia, ha messo la\u00a0<b>sostenibilit\u00e0 e la consapevolezza ambientale e sociale\u00a0<\/b>tra i\u00a0<b>pilastri\u00a0<\/b>del proprio\u00a0<b>sistema valoriale<\/b>.<\/span><\/span><\/p>\n<p align=\"justify\"><span style=\"color: #000000; font-family: Arial, Helvetica;\">Un orientamento che\u00a0<b>non\u00a0<\/b>si traduce\u00a0<b>soltanto<\/b>\u00a0in scelte\u00a0<b>operative concrete<\/b>\u00a0\u2014 riduzione degli sprechi, eliminazione della plastica, utilizzo di energie rinnovabili, valorizzazione delle risorse locali, interazione rispettosa e reciproca con le comunit\u00e0 ospitanti \u2014 ma anche nella volont\u00e0 di\u00a0<b>generare valore culturale e consapevolezza ambientale da condividere con gli ospiti<\/b>.<\/span><\/p>\n<p align=\"justify\"><span style=\"font-family: Arial, Helvetica;\">In linea con questo approccio, il brand ha deciso di far fare un significativo passo in avanti a\u00a0<b><a title=\"Valtur Discovery\" href=\"https:\/\/www.valtur.com\/valtur-discovery.html\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #2828da;\">Valtur Discovery<\/span><\/a><\/b>, il\u00a0<b>programma di divulgazione naturalistica e astronomica<\/b>, realizzato con il coinvolgimento di professionisti qualificati e pensato per offrire esperienze educative e coinvolgenti all\u2019interno di una selezione di Valtur.<\/span><\/p>\n<p align=\"justify\"><span style=\"color: #000000; font-family: Arial, Helvetica;\"><b>Una partnership che apre nuove prospettive sulla sostenibilit\u00e0<\/b><\/span><\/p>\n<p align=\"justify\"><span style=\"font-family: Arial, Helvetica;\">Quest\u2019estate, infatti, l\u2019attivit\u00e0 viene realizzata in\u00a0<b>collaborazione con la\u00a0<a title=\"World Sustainability Foundation\" href=\"https:\/\/worldsustainabilityfoundation.org\/en\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #2828da;\">World Sustainability Foundation<\/span><\/a><\/b>, fondazione riconosciuta per il proprio impegno nella tutela della biodiversit\u00e0 e nella promozione di pratiche sostenibili a livello internazionale.<\/span><\/p>\n<p align=\"justify\"><span style=\"color: #000000; font-family: Arial, Helvetica;\"><i>\u201cLa\u00a0<b>conoscenza e il rispetto dell\u2019ecosistema ospitante<\/b>, in tutta la sua ricchezza e generosit\u00e0, unite alla promozione di pratiche di turismo responsabile, rappresentano i cardini del progetto e della visione sostenibile del brand Valtur e di tutto il Gruppo Nicolaus. Siamo molto orgogliosi, quindi, di essere riusciti ad attivare una partnership alla quale tenevamo particolarmente come quella con la World Sustainability Foundation\u201d<\/i>, commenta\u00a0<b>Roberto Pagliara, Presidente del gruppo Nicolaus<\/b>.<\/span><\/p>\n<p align=\"justify\"><span style=\"color: #000000; font-family: Arial, Helvetica;\">\u00a0<\/span><span style=\"color: #000000; font-family: Arial, Helvetica;\">Grazie alla\u00a0<b>condivisione di principi e obiettivi comuni<\/b>, il programma\u00a0<b>approfondisce ulteriormente<\/b>, con creativit\u00e0, ironia e uno storytelling accattivante per tutte le et\u00e0, i\u00a0<b>contenuti\u00a0<\/b>dei\u00a0<b>laboratori esperienziali\u00a0<\/b>per adulti e bambini; delle\u00a0<b>osservazioni astronomiche<\/b>\u00a0e dei\u00a0<b>momenti formativi<\/b>\u00a0pensati per avvicinare gli ospiti alla conoscenza dell\u2019<b>ecosistema locale<\/b>, patrimonio a cui Valtur riserva la massima attenzione nell\u2019ottica di creare un turismo che apra le porte dei resort come invito alla scoperta dei territori da parte degli ospiti e come contributo trasversale alle economie locali.<\/span><\/p>\n<p align=\"justify\"><span style=\"color: #000000; font-family: Arial, Helvetica;\"><b>Strumenti chiave per un turismo amico dell\u2019ambiente e delle comunit\u00e0 locali<\/b><\/span><\/p>\n<p align=\"justify\"><span style=\"color: #000000; font-family: Arial, Helvetica;\">Preziosi\u00a0<b>strumenti chiave<\/b>\u00a0che saranno condivisi con tutti gli ospiti anche a supporto di queste attivit\u00e0, i due\u00a0<b>documenti<\/b>\u00a0stilati dalla\u00a0<b>World Sustainability Foundation<\/b>, con un lessico accattivante e capace di trasmettere ad adulti e bambini il senso profondo di rapportarsi al pianeta e a tutti i suoi abitanti con rispetto e attenzione ai dettagli che possono fare la differenza<b>:\u00a0<\/b>il\u00a0<b>Manifesto del Turista Sostenibile<\/b>, una guida chiara e immediata per adottare comportamenti virtuosi durante la vacanza, e le\u00a0<b>Pillole di Sostenibilit\u00e0<\/b>, che compongono un vademecum utile e concreto per orientarsi verso stili di viaggio e di vita pi\u00f9 responsabili.<\/span><\/p>\n<p align=\"justify\"><span style=\"color: #000000; font-family: Arial, Helvetica;\"><i>\u201cGrazie anche a questa nuova unione di intenti e di visioni il programma\u00a0<b>Valtur Discovery<\/b>\u00a0assume un ruolo ancora pi\u00f9 strategico all\u2019interno dell\u2019impegno aziendale verso un turismo che sia non solo attento e coerente con i principi ESG, ma anche capace di generare consapevolezza, educazione e meraviglia\u201d<\/i>, conclude\u00a0<b>Roberto Pagliara, Presidente del gruppo Nicolaus<\/b>.<\/span><\/p>\n<p align=\"justify\"><span style=\"color: #000000; font-family: Arial, Helvetica;\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Grazie alla prestigiosa partnership, Valtur arricchisce ulteriormente il proprio programma di divulgazione naturalistica e astronomica, approfondendo con creativit\u00e0 le tematiche legate alla sostenibilit\u00e0. \u00a0 Definire un\u00a0nuovo perimetro dell\u2019esperienza turistica, dove i desideri personali possano trovare il luogo ideale per essere soddisfatti, in armonia con il contesto di riferimento: seguendo questa visione, il brand\u00a0Valtur, da quando [&hellip;]<\/p>\n","protected":false},"author":94,"featured_media":470481,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_members_access_role":[],"_members_access_error":""},"categories":[953,1035,1081],"tags":[],"class_list":["post-470822","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicati-stampa-it","category-notizie-it","category-progetti-di-conservazione-it"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - 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